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Governor Signs Package of Alcohol-Related Bills & Logo ItemsGovernor Signs Package of Alcohol-Related Bills & Logo Items

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3/30/14 - A package of bills affecting the brewing and hospitality industry that will also ease restrictions on the marketing of logoed items inside bars and restaurants was recently signed into law by Governor Rick Snyder. The Michigan Licensed Beverage Association says it creates great change for those industries and although getting the bills through the legislature was a long process and hard fight, it resulted in a huge win for small business growth. MLBA Executive Director Scott Ellis tells WHMI State Representative Cindy Denby of Handy Township was instrumental in helping the different sides come together but also credited State Senator Joe Hune for his willingness to compromise, despite his having initially introduced the bill that called for a complete ban of the items such as logoed glassware, coasters, napkin holders and umbrellas. Smaller craft brewers and the Michigan Beer and Wine Wholesalers Association had wanted to stop larger brewers from using items with their logos as leverage to win a greater presence in restaurants and bars. Ellis says under the new package, their members can now buy items from manufacturers or anyone on the spirit side but they must purchase from a third party on the beer and wine side, which should help boost sales. The legislation took immediate effect after being signed by the Governor. (JM)

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